April 2010 celebrity perfume news!
A lot of celebrities create perfumes with their names and some of stars participate in the creation of original flavored aroma and smells that are either very popular among customers, or not. Many of actors, musicians, models and socialites are the faces of popular fragrance brands.
Diane Kruger is the new face of Calvin Klein Fragrance called Beauty. The perfume will be launched in Fall 2010. The actress will make a series of photoshots and TV ads that will be seen around the world.
The Spanish actress Penelope Cruz is a new face of Lancôme’s Trésor Fragrance. The ad campaign shot by famous photographer Mario Testino in Paris in April 2010.
Trésor was introduced in 1990. Earlier, L’Oréal worked for Trésor perfume ads with Kate Winslet, Isabella Rossellini and Uma Thurman.
Many celebrities make the perfumes not only to add this to resume, but for the benefit of others. For example, Desperate Housewives actress Eva Longoria introduced own signature scent for allergy. It allergy tested and approved.
Eva Longoria Parker evolved her own scent because she is allergic to many ingredients. The result of the work is sexy day fragrance, warm and fresh. Perfume Eva by Eva Longoria Parker was presented at her Beso restaurant in Los Angeles in April 2010.
